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2017

Dublin Rising 1916 to 2016

Company Big O Media
Client Ireland 2016
  • Commended
    5 Innovation (Innovation Partner: INM) - Creative use of Technology
Other, Production Management
bigO
Other, Production & Development
Google
Other, Creative
Google & Ireland 2016
Other, Research & Copy
Ireland 2016, Century Ireland, Defence Forces & National Library of Ireland
Other, Production Management
bigO
Other, Production & Development
Google
Other, Creative
Google & Ireland 2016
Other, Research & Copy
Ireland 2016, Century Ireland, Defence Forces & National Library of Ireland

Google Street View is an invitation to the explorer in each of us to visit world landmarks, discover natural wonders and experience specially curated tours, walking trails and exhibitions.

Through a combination of carefully sourced archive images, previously unseen film footage, personal stories and witness statements, the story of this seminal moment in Ireland’s history has been brought to life for the visitor as they step back in time and travel through the streets of Dublin in 1916.

Narrated by Colin Farrell, Dublin Rising 1916-2016 Street View has proved one of the most popular projects of the Ireland 2016 programme so far. The reaction on social media, digital and traditional news channels has been overwhelming positive. Making the events of the Rising in Dublin accessible to a global audience will play a vital role in reflecting how the events of 1916 helped form the Ireland of 2016.

bigO was central to the ideation, creation and production of this very special virtual tour. Working with Google and the Ireland 2016 teams, we helped formulate and develop both the vision and approach at every stage. By facilitating the collaboration of multiple partners including RTÉ, Century Ireland, National Library of Ireland and Military Archives, we worked side-by-side with Google to ensure the most engaging, historically accurate and accessible tour possible.

In less than 10 days the website has had 180k visits coming from 148k unique users (with 62% of those coming from Ireland, 13% from the UK and 11% from the US)

Press Coverage

New Virtual Tour Of Easter Rising In Dublin City Launched – RTE, TV 9 o’clock and 1 o’clock news

Google maps 1916 Rising sites with a Virtual Tour – Irish Independent

Google brings 1916 Rising to life with virtual tour of Dublin landmarks – Irish Examiner

Easter Rising: Google launches 1916 interactive virtual tour – BBC

Colin Farrell and Google launch virtual tour of Dublin Rising to commemorate 1916 – Irish Mirror

Colin Farrell voices virtual tour of 1916 Dublin – UTV

Google launches #DublinRising virtual Street View tour narrated by Colin Farrell – Entertainment.ie

The Google tour of the 1916 Rising, narrated by Colin Farrell is absolutely fantastic – Joe.ie

Google virtual tour brings Dublin 1916 Rising vividly to life – Silicon Republic

Virtual tour of landmarks connected to Easter Rising launched – BreakingNews.ie

Google team up with Colin Farrell to tell the story of the Rising… and it’s wonderful – Journal.ie

Social Media

Before launch event was over, ‘Dublin Rising’ was trending on Twitter. Here’s a sample of what folks have been saying:

@Ianwdj – Insanely impressive virtual tour of the 1916 #DublinRising developed by @google

@darraghdoyle – So impressed with dublinrising.withgoogle.com – an absolute must for anyone interested in 1916.

@6th_class – Nice #1916 tour around Dublin courtesy of Google #Rang1916

@Joedotie – The Google tour of the 1916 Rising, narrated by Colin Farrell, is absolutely fantastic

@rachelmmccoy – Deadly feature from @google showing the key streets during the 1916 rebellion in Dublin

Our Collaborators

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