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2016

Guinness: Mouthguard, Legs

Company Irish International BBDO
Client Guinness
  • Bronze
    7 Advertising: Craft - Art Direction for Advertising (Campaign)
Art Director
Clayton Homer
Copywriter
Dillon Elliott
Creative Director
Dave Buchanan
Account Director
Ben Griffiths
Account Director
Laura Balfour
Account Director
Chris Ferguson
Account Director
Marina Lanaghan
Agency Producer
Katie Callaghan
Agency Producer
Sam Morton
Photographer
Alex Telfer
Client
Stephen O'Kelly
Art Director
Clayton Homer
Copywriter
Dillon Elliott
Creative Director
Dave Buchanan
Account Director
Ben Griffiths
Account Director
Laura Balfour
Account Director
Chris Ferguson
Account Director
Marina Lanaghan
Agency Producer
Katie Callaghan
Agency Producer
Sam Morton
Photographer
Alex Telfer
Client
Stephen O'Kelly

In 2015 Guinness asked us to re-execute a number of classic Guinness Rugby posters, and to add some new executions of our own, with a grittier and more intense aesthetic befitting the “Made of More” campaign.

Our Collaborators

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