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2016

HSA: Tools

Company Irish International BBDO
Client HSA
  • Commended
    2 Film: TV, Cinema, Web - TV Commercial (up to 30 seconds)
Executive Creative Director
Dylan Cotter
Copywriter
Dillon Elliott
Art Director
Clayton Homer
Account Director
Rosanne Clarke
Agency Producer
Noel Byrne
Production Company
Partizan
Director
Nadav Kander
Producer
Lucy Hayes
Music Composer
Merle Travis
Music Performer
Johnny Sandon
Junior Art Director
Béibhinn Harmann
Client
Gavin Lonergan
Client
Hugh Jordan
Executive Creative Director
Dylan Cotter
Copywriter
Dillon Elliott
Art Director
Clayton Homer
Account Director
Rosanne Clarke
Agency Producer
Noel Byrne
Production Company
Partizan
Director
Nadav Kander
Producer
Lucy Hayes
Music Composer
Merle Travis
Music Performer
Johnny Sandon
Junior Art Director
Béibhinn Harmann
Client
Gavin Lonergan
Client
Hugh Jordan

Deaths and serious injuries amongst construction workers in Ireland are on the rise. The recession has given way to a new construction boom meaning more workers with less experience. Our audience won’t be affected by gore, so we needed to get them to really think – to reassess the danger that the tools in their hands pose. And how close they could take them to different tools – the tools of reconstruction and surgery.

Our Collaborators

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