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2019

Made for a new Ireland

Company Boys and Girls
Client SKODA
  • Commended
    2 Film: TV, Cinema, Web - Film Campaign
Executive Creative Director
Rory Hamilton
Creative Director
Laurence O'Byrne
Copywriter
Sam Moorhead
Art Director
Mikey Fleming
Account Director
Dave Carter
Account Manager
Eimear O'Sullivan
Agency Producer
Keeva Bolger
Director
Chris Cottam
Production Company
Grainne Tiernan (Pull the Trigger)
Post–Production Company
Windmill Lane
Head of Digital
Shane Casey
Executive Creative Director
Rory Hamilton
Creative Director
Laurence O'Byrne
Copywriter
Sam Moorhead
Art Director
Mikey Fleming
Account Director
Dave Carter
Account Manager
Eimear O'Sullivan
Agency Producer
Keeva Bolger
Director
Chris Cottam
Production Company
Grainne Tiernan (Pull the Trigger)
Post–Production Company
Windmill Lane
Head of Digital
Shane Casey

The Problem:

Ireland is a changed landscape. As a nation, we’ve moved on from a plain digestive and a cup of milky tea. We’ve gained a taste for extravagance, and SKODA wanted their “Made for Ireland” platform to represent this. They wanted to show they were made for Ireland in 2019.

The Solution:

We created a campaign based around this new Ireland, demonstrating how SKODA had all the modern features to cater for our new found notions. Whether that be a penchant for rare breeds of dog, a love for likes on the Gram, or a fondness for a flat white.

Our Collaborators

ADCE logo Art Directors Club of Europe
Institute Of Advertising Practitioners In Ireland Logo
Design and Art Direction Logo
CPI logo Commercial Producers Ireland
Design Enterprise Skillnet Logo
100 Archive Logo