- Product
- Guinness
- Creative Director
- Dave Buchanan
- Concept
- Paddy Geraghty and Laurence Keogh
- Art Director
- Paddy Geraghty and Pat Hamill
- Copywriter
- Laurence Keogh and Mark Nutley
- Account Director
- Sarah Deeny and Jonny White
- Marketing Manager (client)
- Stephen O'Kelly
- Retoucher
- Kevin Brooks
