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2017

RSA Never Let Go

Company Irish International BBDO
Client RSA
  • Bronze
    2 Film: TV, Cinema, Web - TV Commercial (Over 30 seconds)
Art Director
Clayton Homer
Copywriter
Dillon Elliott
Executive Creative Director
Dylan Cotter
Agency Producer
Andrew Counihan
Account Director
Ken Kerr
Account Manager
David Power
Production Company
Moonwalk Films
Director
Gioacchino Petronicce
Music
Adam Welsh
Post–Production Company
Firm Paris
Producer
Gregoire Coulombel
Art Director
Clayton Homer
Copywriter
Dillon Elliott
Executive Creative Director
Dylan Cotter
Agency Producer
Andrew Counihan
Account Director
Ken Kerr
Account Manager
David Power
Production Company
Moonwalk Films
Director
Gioacchino Petronicce
Music
Adam Welsh
Post–Production Company
Firm Paris
Producer
Gregoire Coulombel

Tyres are our only point of contact with the road. Worn tyres contribute to an average of 14 deaths on Irish roads
each year. We created this emotive piece of film to capture just how much we have to lose, when our tyres lose their
grip.

Our Collaborators

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