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2017

RSA Urban Speeding

Company Irish International BBDO
Client RSA
  • Commended
    3 Radio Advertising - Radio Commercial (up to 30 seconds)
Copywriter
Dillon Elliott
Executive Creative Director
Executive Creative Director
Agency Producer
Andrew Counihan
Agency Producer
Georgia Stevenson
Account Director
Ken Kerr
Account Manager
David Power
Recording Studio
Number 4
Marketing Manager (Client)
Brian Farrell
Client
RSA
Sounding Board
Clayton Homer

Copywriter
Dillon Elliott
Executive Creative Director
Executive Creative Director
Agency Producer
Andrew Counihan
Agency Producer
Georgia Stevenson
Account Director
Ken Kerr
Account Manager
David Power
Recording Studio
Number 4
Marketing Manager (Client)
Brian Farrell
Client
RSA
Sounding Board
Clayton Homer

A little extra speed can make a tragic difference to the outcome of a car crash.
To get the point across – that when you go too fast you can no longer safely process the information coming at you – we drew a comparison with a record, which also has a correct operating speed for good reason.

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