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2018

Swim Ireland Book

Company Atomic
Client Swim Ireland
  • Commended
    2 Design: Print - Books
Photographer
Michal Dzikowski
Creative Director
Stephen Kiernan
Designer
Eamonn Hall
Photographer
Michal Dzikowski
Creative Director
Stephen Kiernan
Designer
Eamonn Hall

This book was created to give full expression to the newly launched Swim Ireland branding. Atomic developed a brand manifesto called ‘Me and the water’ that focuses on every swimmers unique, personal experience in the water. The book features six interviews with prominent figures within the Irish swimming community and a series of images by the sports photographer Michal Dzikowski. There is a double cover that opens to reveal the manifesto printed vertically over two pages. The book also contains a number of smaller tip-in pages that feature in-depth profiles on the simmers and their disciplines. Book Specifications 44 pages 210mm x 270mm 6 x Tip in pages – 120mm x 160mm Cover paper stock – 700gsm Colorplan Inner pages – Uncoated White Stock – 300gsm Binding – Yellow spiral binding Printing – Plus Print

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