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2019

The Connected Restaurant

Company Boys and Girls
Client Three/Samsung
  • Commended
    5 Innovation - Creative use of Technology
Executive Creative Director
Rory Hamilton
Creative Director
Kris Clarkin
Creative Technologist
Shane Casey
Agency Producer
Derek Doyle
Senior Experiential Director
Karleen Smyth
Senior Account Manager
Andrea Dalton-Doran
Head of Activation
Dan Henson
Designer
Barry Smith
Senior Strategic Planner
Chloe Hanratty
Senior Digital Strategist
Aoife Murphy
Head of Client Service
Pat Stephenson
Project Manager
Sara Morrow
Production Company
Unit9
Film Director
Zak Razvi
Film Producer
Rebecca Bourke
Post–Production Company
ScreenScene
Digital Producer
Tom O'Reilly
Motion Graphic Designer & Animator
Patrick Horan
Executive Creative Director
Rory Hamilton
Creative Director
Kris Clarkin
Creative Technologist
Shane Casey
Agency Producer
Derek Doyle
Senior Experiential Director
Karleen Smyth
Senior Account Manager
Andrea Dalton-Doran
Head of Activation
Dan Henson
Designer
Barry Smith
Senior Strategic Planner
Chloe Hanratty
Senior Digital Strategist
Aoife Murphy
Head of Client Service
Pat Stephenson
Project Manager
Sara Morrow
Production Company
Unit9
Film Director
Zak Razvi
Film Producer
Rebecca Bourke
Post–Production Company
ScreenScene
Digital Producer
Tom O'Reilly
Motion Graphic Designer & Animator
Patrick Horan

In Ireland, emigration is a way of life, with 48% of people born there deciding to (or having to) leave. More than 2 million Irish people have moved to Australia, on the other side of the world, tearing families apart.

This loneliness is most keenly felt at Christmas.

Three Mobile and Samsung wanted to help, using everyday technology to connect these families. Together they launched The Connected Restaurant, the world’s first restaurant where every table is split between Dublin and Sydney, 17,209km away. We hosted Christmas dinner for families split between these two locations so families stuck on 2 sides of the world finally got to experience Christmas dinner around one table, connected by Samsung Screens and Three Mobiles Network.

A custom booking engine was created to allow the public to apply for a table and within minutes the restaurant was booked for 3 month’s worth of sittings.

With the two halves of each table separated by thousands of miles, we combined the latest, high-speed streaming technology to ensure zero latency and an intimate dining experience. Strategically targeted and hidden cameras and microphones, feeding into custom image processing software, was used to seamlessly connect the two locations. Capturing the moment for the social film and critically making the families feel as if they were enjoying their meal together in the same space.

A custom photo booth captured a memento of the special occasion for the familes to share and keep forever.

To make the experience feel authentic, countless trials were performed to make sure every second lined up. But in the end, the idea of connecting families through the power of technology was executed beautifully.

Our Collaborators

ADCE logo Art Directors Club of Europe
Institute Of Advertising Practitioners In Ireland Logo
Design and Art Direction Logo
CPI logo Commercial Producers Ireland
Design Enterprise Skillnet Logo
100 Archive Logo