- Other
- Lauren Murphy
- Other
- Laura Kelly
- Other
- Abi Moran
- Account Director
- Conor Thompson
- Account Director
- David Curran
- Agency Producer
- Eric Brindley
- Other
- Michael Cullen
- Other
- Keith Lawler
- Creative Director
- Karl Waters
- Editor
- Lee Hickey
- Post–Production Company
- Windmill Lane Pictures
- Production Company
- Butter
- Other
- Michael Duffy
- Producer
- Gráinne Tiernan
- Director
- Hadi
“Who We Are Is How We Play”, launched in late 2017, gives fans an insight into the childhoods and upbringings of Irish Rugby players Rory Best, Tadhg Furlong, Conor Murray and Tiernan O’Halloran, showing how, like all of us, their surroundings have defined who they are as people.
