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2018

X-Ray Story

Company BBDO Dublin
Client The Walt Disney Company, Ireland
  • Silver
    7 Advertising: Craft - Art Direction for Advertising (Campaign)
Account Director
Lorna Begg
Agency Producer
Georgia Stevenson
Creative Director
Dylan Cotter
Copywriter
Des Kavanagh
Creative Director
Kirk Bannon
Account Director
Lorna Begg
Agency Producer
Georgia Stevenson
Creative Director
Dylan Cotter
Copywriter
Des Kavanagh
Creative Director
Kirk Bannon

To help make kids less afraid of getting an X-Ray, we put the entire cast of Toy Story through the process – and put the results all over the walls of the waiting areas. (A collaboration between BBDO Dublin, The Walt Disney Company, Ireland and Our Lady’s Children’s Hospital, Crumlin.)

Our Collaborators

ADCE logo Art Directors Club of Europe
Institute Of Advertising Practitioners In Ireland Logo
Design and Art Direction Logo
CPI logo Commercial Producers Ireland
Design Enterprise Skillnet Logo
100 Archive Logo